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Subscriptions let your fans pay a monthly fee for access to your private video library. You set your own price, post videos, and build recurring revenue.

How It Works

  1. Set your price - Choose any amount from $5 to $1,000/month
  2. Post videos - Upload videos to your library
  3. Fans subscribe - One-click subscription from your profile or posts
  4. Get paid - Recurring revenue deposited to your account

The Product

Ultra Subscriptions is a video-focused product. You create and post videos, people subscribe to watch them.
  • Video only - At this time, we don’t support pictures, audio, text posts, etc.
  • Video library - Subscribers see all your private videos in their feed
  • Private paid comments - Comments on videos are private paid messages to you
  • Tips on videos - Fans can tip you directly on any video
  • Aggregated feed - Fans see videos from all their subscriptions in one place

Setting Your Price

During onboarding, you’ll set your monthly subscription price. You can change this anytime in Settings. Price Range: $5 - $1,000/month
Most successful creators price between $5-$20/month. Higher priced subscriptions typically involve a secondary offering (coaching, training, etc.)
Price changes affect all subscribers. Existing subscribers will be notified and need to agree to recur at the new price.

Content Visibility

When uploading videos, you choose visibility:
VisibilityWho Can SeeMax Length
PublicEveryone10 minutes
Subscribers OnlyPaying subscribers60 minutes
Subscribers can see both your public and subscriber-only content. Non-subscribers see a paywall with your price and a subscribe button.

Comments = Paid Messages

When fans comment on your videos, those comments are delivered as private paid messages to you. This means:
  • Every comment is a monetization opportunity
  • Comments are private between you and the fan
  • You can respond privately
  • Your videos don’t have a comment section under them for you to moderate.

Tips on Videos

Fans can tip you directly on any video. You’ll see the tip as a message with the post attached.

Promoting Subscriptions

During Live Streams Your subscription appears in your live chatroom. Viewers can subscribe with one tap without leaving the stream. On Your Profile Your subscription price is displayed on your profile. Non-subscribers see a “Subscribe” button. On Subscriber-Only Videos When non-subscribers try to view locked content, they see your price and a subscribe button. You can share links to these posts on social media to drive subscriptions.

Cancellations

When a subscriber cancels:
  • They keep access until their current billing period ends
  • They can reactivate anytime before the period ends
  • After the period ends, they lose access to subscriber-only content
This is the same model used by most subscription platforms - fair to both you and your subscribers.

Best Practices

  • Post regularly - Subscribers expect consistent exclusive content
  • Mix public and private - Public posts attract new subscribers
  • Promote during streams - Live converts really well to subscriptions, stream a lot